The sociology of music is concerned with the study of musical content from a sociological perspective. This includes research into areas such as musical preferences, the impact of music on society through the creation of subcultures and other communities, the study of audiences, and the tracking of changes and developments occurring through musicians' expressions that reflect upon society. The aim of this dissertation is to define the main values associated with musical preferences and to establish the patterns that shape these preferences. The research is constructed using methodological triangulation, conducted in two phases. The first phase involves an online survey with a sample of 1,476 respondents from the general population of the Republic of Croatia. The second phase consists of semi-structured interviews with a sample of 18 young participants. The results indicate a statistically significant correlation between values and musical preferences. Differences in the preference for certain music genres were observed among respondents according to their sociodemographic characteristics. The role of media in the selection of musical preferences was also evident. Data obtained from the interviews with young respondents provided a deeper analysis of musical preferences and highlighted discrepancies between survey results and interview findings regarding the preference for turbofolk music, further underscoring the importance of incorporating both quantitative and qualitative methodologies within the sociology of music. The sociology of music is under-researched in Croatia, making this study a valuable contribution to future research in sociology of music.